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Marketing Manager
+ NEW VACANCY +
MARKETING MANAGER
Leading Global Jewellery Manufacturer
Riyadh
Up to $100k USD Package
Fluent Arabic Required
carly@frgr.org

Our client is a leading high end jewelry/ fashion/ accessory manufacturer. The company is one of the largest manufacturers in its sector within the Middle East and has a presence in 35 countries.
Our client is taking huge steps to expand and to move into new areas. They are entering the next level and exploring new territories, covering new wide ranges of products and categories.Job Title:          Marketing Manager
Reports to:       General Manager
Location:         Riyadh, Saudi Arabia
Experience:      7 – 10 years and more

OVERVIEW OF ROLECreative direction for brand, communication, product design and above/below the line materialKEY RESPONSIBILITIES·       Manage and execute the marketing strategy for the brand·       Manage all the communications for the Brand (ATL campaign, On-Line, PR,…)·       Grow the on-line presence for the brand through a comprehensive on-line strategy and activation·       Develop all the BTL material (jewelry packaging, displays for in-store brand presence,…)·       Issue the catalogues to communicate the products and brand for various occasions and collections·       Run the consumer research for the brand/category to generate insights to grow the business·       Develop consumer interaction initiatives at various occasions to increase consumption and brand presence ·       Analyze the market developments, competitive moves to adjust the brand strategy ·       Issue the branding guidelines for all communication material, stores and various materials·       Create strategies and initiatives to grow the Gold consumption ·       Monitor the media coverage for the brand and share with the management/organization·       Collaborate closely with the World Gold Council·       Communicate regularly with the sales force in KSA and UAE to evaluate the market conditions/trends and give recommendations to GM·       Collaborate closely and effectively with the product development team and other functions in the Riyadh HQ·       Analyze the competitive moves and issues quarterly summary to management with recommendations ESSENTIAL REQUIREMENTS·         Experience in luxury consumers (in order of priority Jewelry, watches, gifts, fashion, cosmetics, fragrances and preferably not pure mass FMCG), high Fashion industry brand.·         Experience in managing ATL (TV, Print, On-Line) and PR activities·         Developed marketing strategies and programs to grow the sales and share·         Capabilities to analyze markets, data to define priorities and strategic changes for the Company·         Fluent English/Arabic·         7 to 10 years experience in marketing consumer goods brands in the Middle East.·         Not only experience with the advertising agency. It is a must to have at least 5 years experience on the ‘client’ side (company selling consumer goods products).·          BENEFITS·         Up to 31k SAR monthly / $100K USD per annum ·         The above salary is to be used a guide only. The salary will depend on experience levels and interview performance and may be lower or higher than the above·         Including high quality transport and accommodation allowance·         Visa arranged for you·         PLUS Bonus·         PLUS Equity Plan  Please send your CV in confidence to carly@frgr.org
 
Reference : 087
Contract type : Permanent
Job(s) available : 1
Experience required : 7-10 years
Studies level required : Professional qualifications
Working place : Riyadh
Creation date : 23/11/2010

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